Photo/disclosure: Larissa Trentini
Film director Daniel Rezende, responsible for films such as "Turma da Mônica" and "Bingo: The King of the Mornings", and co-founder of Studio Day, Rafa Dias, were present at EXPOCINE 25, Latin America's largest film and audiovisual convention, yesterday afternoon (2) in São Paulo. The two participated in the panel Where Do Young Eyes Look? Discovering the New Cinematographic Look of Generation Z, where they commented and discussed, according to their experiences on the market, about the new trends and challenges that audiovisual creators need to have in order to engage the young audience.
During the conversation, they also highlighted the use of content creators to expand conversations and as new content formats on social networks, such as fan edits, has the power to bring this new generation of audiences closer to older productions. Alongside Daniel and Rafa, Daniel Spinelli, Warner Bros.'s date & insight director, was. Discovery, and Pierre Mantovani, CEO and co-founder of the Omelete Company, as a mediator of conversation.
With the theme "Brazil, Window to the World", EXPOCINE continues to this day, October 3, at Cine Marquise and Hotel Renaissance, promoting conversations and debates about the historical moment that Brazilian cinema currently lives, consolidating itself as a showcase for the world and opening windows of opportunities for the mobilization and growth of the audiovisual sector in the country and Latin America. There are over 25 exhibitors, 23 sponsors, 30 supporters, 14 distributors presenting content, 5 exclusive exhibitions, 15 discussion panels, 5 workshops, totaling more than 40 hours of content.
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